The client had great content we were able to leverage as a lead generation tool. As a leader in the search marketing field, the client continually does incredible research that they then publish as industry white papers. We built the client a unique and flexible landing page template, so they could offer their white papers in exchange for the user’s business contact information. These landing pages can be used privately and fed purely by advertising or marketing campaigns, but they can also be automatically promoted around the rest of the site as the client desires.
This website won a 2013 WebAward for Outstanding Achievement in Web Development.
In 2014 it won an SIA Summit Creative Award in the category of Redesign/Rebrand.